Innovative Marketing Terms and Conditions


Innovative Marketing is Not LinkedIn, Is Not a General Partner of LinkedIn, Nor Does it Have any Special Relationships with LinkedIn.

Innovative Marketing is Not Google, Is Not a General Partner of Google, Nor Does it Have any Special Relationships with Google.

General Terms

Innovative Marketing’s Application for Services constitutes a binding contract when accepted by Innovative Marketing. Your signature to that document, whether in ink or by electronic signature or other indicia of assent, binds you to the terms in that Application and the terms on this website, which are specifically incorporated therein. Together they are referred to herein as the Application/Contract or the Agreement. Innovative Marketing (“Innovative Marketing” or “we”) provides LinkedIn Lead Generation services, and local Google maps optimization and related services, sometimes called search engine optimization (“SEO”).  Innovative Marketing also utilizes several known methods to increase rankings in Google Maps/Places, and works to increase the quality of its Clients’ Google Maps listing cluster of citations. Innovative Marketing also adjusts the “health” of a listing as it is periodically affected by changes in Google Quality Guidelines. In order to accomplish these goals, Innovative Marketing requires cooperation from its Clients as follows.

The Client must be, and by signing the Innovative Marketing Application/Contract, agrees to be, responsive, honest and cooperative. We want our Clients to be actively involved with their campaigns. At the very least, the Client must be responsive to our phone calls and emails. By signing the Application/Contract, you agree to respond to Innovative Marketing’s phone calls, emails and other modes of communication within a reasonable amount of time and with honest responses. From time to time, Innovative Marketing’s Clients are contacted by competitors offering complementary services. If two SEO companies are working for the same Client at the same time, it can seriously damage the Clients’ listing. You, as the Client, agree to inform Innovative Marketing of any other SEO efforts you engage in during the term of your contract, whether those other SEO efforts are made on your own or with the assistance of another SEO company. Our services are complex and often require us to make changes to optimize your account. Your cooperation is critical to this process. By signing the Application/Contract, you agree to work with Innovative Marketing in good faith to optimize your success. You further agree to inform Innovative Marketing of any past or future internet marketing plans you may have to avoid future search engine guideline penalty.

Client agrees and understands that Innovative Marketing must invest a substantial amount of time, funds, and resources on the establishment of Client’s account and, thus, Innovative Marketing requires an initial service term as set forth in your Application/Contract. Any breach of the Application/Contract before the end of the term causes loss to Innovative Marketing. 

The following additional terms and conditions also apply to your Contract with Innovative Marketing:

1. Billing & Payments

Your account initiation/set-up fee (if applicable to that service plan) and the first month’s installment are due to Innovative Marketing upon signing the Application/Contract. Installment payment amounts are billed by Innovative Marketing automatically each month thereafter. After the initial publication term, the Application/Contract converts automatically to a month to month basis until you cancel in writing.

2. Cancellations & Refund Policy

2.1 Cancellations

After the expiration of your initial subscription term, you may cancel at any time.

2.1.a Subscriptions

Subscriptions may be canceled after the agreed upon initial subscription period has expired.

2.2 Refunds

We do not provide refunds for our monthly subscriptions of our services. Although we are fully committed to ensuring our customer’s satisfaction, and would like to accommodate all requests whenever possible, please understand that once an order is placed, our team is fully committed to providing you with the highest quality of services possible, so we start working on your order immediately, establishing the various necessary link and citation types. This constitutes considerable time and monetary expenditure on our part, which makes any type of refund impossible. Annual subscriptions can be refunded, and that amount will be prorated based on the remaining term, minus a 15% fee.

3. Guarantee and Warranty

Due to the periodic changes within search engine algorithms and the accessibility of open source citations, Innovative Marketing CANNOT GUARANTEE ANY SPECIFIC SEARCH ENGINE RESULT PAGE AND OR LINE PLACEMENT FOR YOUR GOOGLE MY BUSINESS LISTING. While Innovative Marketing will use its best effort to maximize your listing, your Application/Contract with Innovative Marketing does not guarantee specific results. No SEO company can guarantee specific results because SEO companies do not control search engine algorithms.

4. Invoicing

Client’s Application/Contract constitutes our invoice. Monthly and or Annual installment amounts are billed automatically and without notice, to the form of payment provided by Client. In the event that Client’s method of payment has changed, Client’s Application constitutes consent to all billing instruments, methods and information provided by Client.

5. Rights & Permissions

Client warrants that it has obtained all rights and permissions required in order that data, recordings, domains, artwork and printed material supplied by Client to Innovative Marketing may be replicated; that the data, recordings, artwork and printed materials will not infringe upon any trademark, copyright, contract, or property rights and that Client has paid any and all royalties or other charges to be paid pursuant to copyright law of the United States, any statute, order, or other law, right or contract governing such materials; and the materials do not contain matter which is libelous, defamatory, obscene or invades the rights of privacy or rights of any individual. Innovative Marketing retains the right to use creative materials developed for Client in any future advertising. Client’s signature authorizes Innovative Marketing to act on their behalf as SEO agent during the duration of this Agreement. Client authorizes Innovative Marketing to post, publish and or edit their business profile or internet advertisements. Client further agrees to indemnify and defend Innovative Marketing against any claims brought by or liability to any third parties due to Client’s breach of this Agreement, including the representations and warranties set forth in this Section.

6. No Liability for Damages

In no event shall Innovative Marketing or its suppliers or agents be liable for any damages (including without limitation, special, incidental, consequential, or indirect damages for personal injury, loss of business profits, business interruption, loss of business information, or any other pecuniary loss) arising out of this Agreement of the use or inability to use this service, even if the company has been advised of the possibility of such damages. In any case, Innovative Marketing and its suppliers’ entire liability under any provision of this Agreement shall be limited to the amount actually paid to Innovative Marketing for the local listing with search engines, web site development, domain registration, creative development and promotional products inclusive.

7. Termination

Client reserves the right to terminate the subscription contract, in which case the full contract balance will be due and payable immediately. After the expiration of your initial subscription term, you may terminate at any time. Early termination – Innovative Marketing reserves the right to terminate without penalty and deliver current work on any assignment to Client.

8. Billing

Your account initiation fee are due to Innovative Marketing upon signing the Application/Contract. Subscription installment payment amounts are billed by Innovative Marketing automatically beginning immediately, and then each 30 days thereafter.

9. Authority

The person signing on behalf of the Client hereby personally represents and warrants that she/he has full authority to bind Client and approve Innovative Marketing’s service.

10. Applicable Law

Laws of the State of Illinois shall apply to this Agreement.

11. Client Disclosure

In addition to the disclosures required above, Client agrees to inform Innovative Marketing in writing of any internet marketing campaigns past or present prior to submitting the application, and to continue to update Innovative Marketing throughout Client’s relationship with Innovative Marketing of any changes to or additions to Client’s internet marketing campaigns. Client’s failure to disclose such information can compromise service. Client agrees to contact Innovative Marketing first prior to executing any agreements for any other internet marketing services. Client agrees to promptly inform Innovative Marketing, in writing, within ten days of the change, whenever there is a change in company information, such as change of name, address, telephone or facsimile number and or web site address, or change in billing information.

12. Updating

Innovative Marketing reserves the right without penalty and without prior notice to Client, to upgrade Client’s listing/profile in order to meet current SEO guidelines – which may temporarily interrupt service.

13. Confidentiality, Non-Disparagement, and Liquidated Damages

Client agrees that the terms, circumstances, and performance of its relationship with Innovative Marketing shall remain confidential and will not be communicated to third parties. Innovative Marketing’s trade secrets and business know-how are confidential and proprietary and cannot be shared with third parties. At the same time, the details of Client’s account and relationship with Innovative Marketing will not be shared by Innovative Marketing. Both parties further agree not to disparage the other to third parties. Innovative Marketing is concerned by the recent rise in extortionary threats of reputation smearing by former Clients hope to extract concessions unfairly. Both parties agree to refrain from disparaging, or disseminating facts or opinions critical of the other, except in defense against disparaging or critical information published by the other party, during and after the term of this Agreement. BY EXECUTING THIS CONTRACT, YOU WAIVE YOUR CONSTITUTIONAL RIGHT TO FREE SPEECH AS AGAINST THE OTHER PARTY TO THIS CONTRACT. You have many choices of SEO companies. If you are not comfortable waiving your Constitutional right to free speech as against Innovative Marketing, DO NOT SIGN THIS CONTRACT. By signing this Contract, you acknowledge and agree that the damages for breach of the Confidentiality and/or Non-Disparagement Clause in this Contract are difficult to determine with accuracy and thus the parties prospectively agree to liquidated damages of $2,500 per an occurrence in the event of a breach of the Confidentiality and/or Non-Disparagement Clauses in this Contract. This sum is expressly recognized as a fair estimation of damages likely to result from such breach or breaches.

14. Domain Registration

Client understands that a domain name may be registered and hosted with a template based website on the Client’s behalf. The domain name may be similar to Client’s existing domain name and used in accordance with the terms of service (i.e. Sponsored Ads). Registered domain names are non-transferable.

15. Arbitration


Arbitration pursuant to this Agreement will be handled by the American Arbitration Association (“AAA”), a non-profit arbitration company ( in AAA’s Chicago Regional Office (but you may appear at any hearings remotely, as set forth above). The arbitration will proceed using AAA’s Commercial Dispute Resolution Procedures and the Supplementary Procedures for Consumer Related Disputes (“Consumer Rules”). AAA updates those rules occasionally and the rules for any particular arbitration will be the ones in effect at the time of the arbitration. Therefore, it is important to check AAA’s website ( periodically to ensure that you are referring to the most updated version.

By executing the Application/Contract or by using Innovative Marketing’s service, you consent to resolve any disputes concerning your Contract with Innovative Marketing or Innovative Marketing’s services, including disputes about the Contract’s performance, interpretation, cancellation, termination, or invalidity to binding arbitration. Such proceeding will be governed by the laws of the state of California. This Agreement waives your right to submit any disputes you may have now or in the future with Innovative Marketing to the court system, including Small Claims court, and waives your right to a jury trial.

Any arbitration award under this Agreement will be limited to money damages. No injunction or or other equitable relief will be available. Further, the arbitrator cannot grant punitive, exemplary or consequential damages. All damages in arbitration shall be subject to the limitations specified in Section 6 above (“No Liability for Damages”).

If, for any reason, this arbitration clause is deemed invalid or is deemed not to apply to any dispute between you and Innovative Marketing, the venue for any lawsuits, including Small Claims actions, with Innovative Marketing, shall be exclusively in the courts of Kendall County, Illinois.

15.1 Arbitration Procedures

Before Arbitration. Before you file an arbitration action, you must first describe your dispute in writing to Innovative Marketing by sending an email to, and referencing this Section of the Terms and Conditions. If you have been in email contact with any other persons at Innovative Marketing, copy that person or persons on the email. Innovative Marketing may elect to resolve the matter with you at that time. If you and Innovative Marketing cannot resolve the matter within 30 days of your first email to Innovative Marketing referencing this dispute resolution procedure, you can file arbitration paperwork under the AAA Consumer Rules (see above and below). Fill Out and File a Demand for Arbitration. Arbitration begins when you fill out and file a “Demand for Arbitration,”—a written statement in which you inform the arbitrator about your dispute. You can find a form Demand for Arbitration at A separate form must be used for Illinois residents. This form can also be found at AAA’s website above.

Make and Send Copies. After you have filled out the Demand for Arbitration, you must make at least five (4) copies. Keep one copy for your records. Send one copy to Innovative Marketing, 39F Stonehill Rd., Oswego IL 60543. The other two copies must be sent to AAA (see below) File Two Copies of Your Demand for Arbitration to AAA and Pay the Filing Fee. Submit two copies of your Demand for Arbitration to AAA Chicago Office at 150 N. Michigan Avenue, Suite 3050, Chicago, IL 60601. Ensure that you include the appropriate AAA filing fee of $125 for claims under $10,000. Keep in mind, however, that AAA may increase the fee at any time. Current fee amounts may be found by viewing AAA’s rules on its website by calling AAA at 800.778.7879.

After you pay the filing fee, your responsibility for arbitration fees will be limited to an additional $200 in non-frivolous cases. In other words, you and Innovative Marketing will both pay 50% of arbitration fees, up to the first $400 (not including filing fees). When the arbitration fees exceed $400, Innovative Marketing will pay 100% of any additional fees in non-frivolous cases. If the arbitrator rules that the claims in your Demand for Arbitration were frivolous or had an improper purpose (as defined by Federal Rule of Civil Procedure 11(b)), then arbitration fees and costs will be governed by AAA’s rules. If the arbitrator determines your case was frivolous, you may be ordered to repay Innovative Marketing for advancing your half of the arbitration costs after the first $400. After you have properly filed the Demand for Arbitration with AAA, AAA will notify you of additional procedures and deadlines. If you have not received any further contact from AAA within 20 days of your filing of the Demand for Arbitration, you should contact AAA for further instructions by calling 800.778.7879. Alternative Payment and No Attorney’s Fees. After the arbitration hearing, if the arbitrator awards you more than Innovative Marketing’s last written settlement offer, and the arbitrator’s award exceeds $125, Innovative Marketing will then pay you the amount of the award, or $1,500, whichever is greater, plus reimbursement of your filing fee, even if not awarded by the arbitrator. If Innovative Marketing never made an offer to settle, you will be paid this alternative payment if the arbitrator awards you more than $125. If Innovative Marketing wins the arbitration, Innovative Marketing will not attempt to collect its attorney’s fees against you, even if it has the legal right to do so, except in cases where your claim was deemed frivolous by the arbitrator.

16. Entire Agreement

This Agreement constitutes the entire agreement between the Parties and supersedes any prior understanding or representation of any kind preceding the date of this Agreement, including statements made by Innovative Marketing sales representatives. MAKE SURE THAT YOU UNDERSTAND THE “NO GUARANTEES OR WARRANTY” SECTION (SECTION 3) OF THIS AGREEMENT BEFORE YOU SIGN THIS AGREEMENT. There are no other promises, conditions, understandings or other agreements, whether oral or written, relating to the subject matter of this Agreement, other than what is written in this Agreement. This Agreement may only be modified in writing and any such modifications must be signed by both the client and Innovative Marketing.


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